U.S. Embassy, London
November 24, 2020


Berlin, November 19, 2020: DelicioUS! – United in Quality a new platform to connect American food and agricultural products with retail, hospitality and food enthusiasts across Europe launches today.

DelicioUS! tells the story behind a variety of high-quality U.S. products available on the European market. It provides representatives of the food industry and consumers with an entertaining platform where they can learn about the production processes of American food and agricultural products.

This new and consumer-friendly platform delivers inspiring content that brings to life the diversity of American agriculture and the quality of its products for every foodie. The website offers numerous recipes for tasty dishes that can be prepared at home with products from the United States. Current topics such as food trends, sustainability, and the craft scene are discussed.

DelicioUS! also serves as a platform for the European retail sector and gastronomy scene to get in touch with producers in the United States. Those interested in connecting can find links to U.S. trade associations participating in the initiative on the website, along with their contact information.

The brand DelicioUS! – United in Quality reflects not only the diversity and quality of U.S. agricultural products produced by U.S. farmers, fishers, ranchers, and foresters, but also the values of American agriculture. DelicioUS! is a joint partnership between U.S. trade associations and the United States Department of Agriculture.